Jeans are very popular with young people all (1)...........the world. Some people say that jeans are the "uniform" of (2) ............ But they haven't always been popular. The story of jeans started (3) ...........two hundred years ago. People in Genoa, Italy made pants. The cloth (4) ...........in Genoa was called "jeanos". The pants were called "jeans". In 1850, a salesman (5) ..........California began selling pants made of canvas. His name was Levi Strauss. (6) ..............they were so strong, "Levi's pants" became (7) ........ with gold miners; farmers and cowboys. Six years (8)............; Levis began making his pants with blue cotton (9) ............called denim. Soon after, factory workers in the United States and Europe began (10) .........jeans. Young people usually didn’t wear them.